Tell Sears: Stop Using Monkeys in Commercials

A capuchin monkey is currently featured in a Sears commercial, exploiting exotic animals for economic gain.

A capuchin monkey is currently featured in a Sears commercial, exploiting exotic animals for economic gain.

A recent Sears commercial features a capuchin monkey. NHES opposes using wild and exotic animals as a means of human entertainment and economic gain. Wild and exotic animals, such as capuchin monkeys, can be unpredictable. Even people who have spent years training wild animals have experienced attacks, pain, and suffering.

Beyond our concern for potential human injury is, of course, our concern for the wild and exotic animals forced to participate in the entertainment industry. Whether stolen from the wild or captive bred, these animals are deprived of their natural habitat, food supply, and companionship necessary to fulfill their instincts.

Often, wild animals are shipped around the country/world, which induces stress that causes much suffering and sometimes death. In addition, many animals are discarded once they become too old or unmanageable to perform, are left to languish in cages, or are sent to roadside zoos when they are no longer considered economically viable.

Furthermore, wild and exotic animals experience much neglect and cruelty, in part, because there is little oversight or control of exhibitors. Even when sanctioned by licensing agents, exhibitors continue to exploit their animals while placing the public in danger.

Ultimately, many “trained” wild animals are, in reality, subservient and apathetic creatures. It is in depriving these sentient animals of their homes and natural lives and in forcing them to participate in unnatural behaviors that cause them to sometimes respond in unpredictable ways.

Please write a polite letter to the CEO of the Sears Holdings Corporation urging his company to discontinue using wild animals in their commercials.

Edward S. Lampert, CEO
Sears Holdings Corporation
3333 Beverly Road
Hoffman Estates, IL 60179
Telephone No.: 847-286-2500

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