New Vegan Cooking Show Jazzes Up Conventional Cooking

Paws Up!

To the National Public Broadcasting Service (PBS), Oregon Public Broadcasting Service (OPB), and the National Educational Telecommunication Association (NETA) for supporting, promoting, and televising the new cooking show The Jazzy Vegetarian.

In an exciting new milestone for compassionate lifestyles, PBS has started airing the first nationally-broadcast, all-vegan cooking show, The Jazzy Vegetarian. Veteran radio personality and performing jazz singer Laura Theodore will host the 30 minute episodes on various PBS networks in 21 states. Following in the footsteps of her mother and grandmother, Theodore has tried to embrace conventional American cuisine in a way that makes it healthful and cruelty free, without sacrificing taste or tradition. In a recent interview, she says:

My mother and my grandmother both made lasagna, and when I became a vegetarian in 1981, there just weren’t any recipes (for that dish). I started taking all of these family recipes and started making them vegan. And then I started taking the recipes that I had collected as a cook and made them vegan. And then I just started coming up with my own new things that I felt reflected the taste of classic American food.

This show will illustrate to even more Americans that plant-based cooking can yield healthful dishes every bit as flavor-packed as their conventional counterparts. Potentially, it could inspire other vegan and vegetarian-themed cooking programs on other networks.

A list of networks that are broadcasting The Jazzy Vegetarian and the times it will be televised can be found on the PBS website.

Take Action: Join us in writing the NETA, OPB, and PBS to thank them for this new step in highlighting the health and taste benefits of plant-based eating. Let’s encourage them to expand their broadcast of this show, and promote other vegetarian-themed cooking programs in the future.

Gayle Loeber
Programming and Information
National Educational Telecommunication Association
PO Box 50008
Columbia, SC 29250
Email: gloeber@netaonline.org

Lynne Clendenin
Vice President of Programming
Oregon Public Broadcasting
7140 SW Macadam Avenue
Portland, OR 97219
Email: radiovp@opb.org

Mary Gardner
Director of TV Programming
Oregon Public Broadcasting
7140 SW Macadam Avenue
Portland, OR 97219
Email: tv@opb.org

John Wilson
Senior Vice President and Chief TV Programming Executive
Public Broadcasting Service
2100 Crystal Drive
Arlington, VA 22202

Sources:
Public Broadcasting Service
Oregon Live

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